July 26, 2007

3 Things You Need To Know About Choosing a Quality Nutritional Product


One: Research & Clinical Studies
Formulating a nutritional supplement is like putting together a recipe for a dish. Just like in food, you have fast food recipes put together by cooks and then those that are restaurant quality entrees prepared by chefs. Quality formulations originate from careful research suggesting safe uses of ingredients in the appropriate dosages to synergistically offer the end consumer a quality product for better health. Detailed research is required from clinical studies and research papers to pinpoint the right ingredients to be used in unison for a formula to accomplish the company’s goal – providing effective, safe and uncompromising quality to the end user. Experience and education also play a key role in understanding the difference of a good versus excellent formula. Educating yourself as well as asking your vender's for help can keep you educated and ahead of your competitors.

Great Nutritional Learning Sites:
www.pubmed.gov – National Library of Medicine Search
www.crnusa.org – The Science Behind the Supplements
www.nih.gov – Health Information
www.healthynotes.com – Health & Lifestyle Information
www.herbalgram.org – Research & Information about responsible use of herbs and medicinal plants
www.sequencexo.com – Your provider for high quality nutritional products and education

Two: Relationships Between Manufacture & Supplier
When evaluating the ingredients of a nutritional product, it is important to focus on the origins of the ingredients and how they are obtained. Quality ingredients are harvested at optimal conditions so that the purest extracts are retrieved. During the extraction process, it is key that some ingredients go through the extraction process under low heat so that active ingredients are not destroyed. On the same token some will need to go through the extraction process under high heat so that the purest active ingredients are obtained. Pure and safe ingredients are also grown without pesticide contamination or any genetic alteration for better growth. It is difficult to distinguish pure and safe products from others, which is why the manufacturing facility is so important to you and the products you have on your shelf. Manufacturing facilities with strict regulations have established relationships with key suppliers that offer safe and pure raw materials.

TIP OF THE WEEK: Ask your suppliers for more information about their manufacturing facilities such as licenses, inspection seals, and cGMP’s.

Want to know what a GMP stands for? Read in our next section, Quality Manufacturing

Three: Manufacturing Quality – GMP & What It Means For You
GMPs stand for “Good Manufacturing practices.” In general, GMPs describe the methods, equipment, facilities, and controls required for the production of dietary supplements. They define a quality system that manufacturers use to produce quality products on a consistent basis. The GMPs set requirements for creating quality control procedures, designing and manufacturing plants, and identity testing of both individual ingredients and finished products. When a manufacturing facility is certified under GMP standards, then the consumer can be confident that the products are manufacture with quality and assurance.

July 25, 2007

Meet Our Manufacturer


Sequence XO products are manufactured by Robinson Pharma, Inc. Our nutritional manufacturer is a certified GMP manufacturing facility this is FDA inspected and licensed. Their quality management regimen is based on only allowing tested and approved ingredients to be used within their establishment by qualified and trained operators, in a clean and sanitary environment. Beyond Robinson Pharma’s certification of cGMP they have also been issued a Drug Manufacturing License by the state of California. This government standard is considered the most rigorous and is clear demonstration of our commitment to effective and quality products for you and your clients.

Visit Robinson Pharma Inc. at www.robinsonpharma.com!

Not all nutritional products are created equal...

We know that as business owners any time you recommend or promote a product to your clients it is a direct reflection of your company. As spa professionals this statement couldn’t be truer. Spas promote, recommend and use specific products for their guests to enhance the experience of your client’s spa treatments. Making sure you have an uncompromising product on your shelf is as important as the people that walk in and out of your spa everyday. As nutritional products begin to enter the Personal Care Industry with a striking force (growing to more than 19% of total purchases), how does your business choose a quality nutritional product?

The simple answer to that question is to “Ask”! Credible companies will be more than happy to share with you the extensive process that they go through to bring you a quality product. Quality meaning that you are confident that the company that provides the products you carry and use, are effective in what they do, safe in how they work and manufactured with high standards.

July 13, 2007

Seeking Beauty Through Nutrition

Supplements in the form of Oral Beauty Products

With a relatively new way of looking at health and overall well-being a new word has emerged for the personal care industry, Oral Beauty Products. These products are relatively new and experiencing a significant growth from well-being focused consumers seeking alternative solutions to better health and natural healing. Some companies, including Sequence XO, have begun to develop their product lines to meet these new demands. Sequence XO, a nutritional company exclusive to the spa industry, provides solutions in the form of functional beverages and oral beauty supplements.


Health & Beauty Industry Crossover


What to expect in the Personal Care Industry from now to 2010

As the personal care industry continues to thrive and enter the mainstream both nationally and internationally it is inevitable that consumers will start expecting more from their personal care industry. Personal care has often been considered the outsiders of the health and wellness industry. However, with the most recent research, consumer trends show that the line between nutrition and personal care is beginning to blur.

According to a 2006 Datamonitor study titled, “Wellness Trends in Personal Care,” found that 45 percent of consumers believe “skin care products provide nutrition for the skin in the way that food and drinks provide nutrition internally,” also that 50 percent of respondents reported they viewed themselves as being “conscious of skin nutrition.” Consumer trends are blurring the line between beauty and health, by viewing both industries as a part of an overall holistic approach to maintaining good health. Datamonitor’s study found that 56 percent of Americans and Europeans “consciously acted upon the link between diet, appearance and beauty,” noticeably more in 2006 then before. And since then, the approach has increased even further helping drive the demand for nutritional products into the personal care industry. This new trend is allowing for personal care type businesses to tap into new revenue generating opportunities and helping them become leading industry players.

This trend is becoming apparent to other industry members, the leading personal care trade publication HAPPI, has also become aware of the industry cross over. The publication has run a series of articles describing the new driving force, “consumers have become more aware of the role nutrition, super foods, fruits, vitamins and herbals have in promoting health and beauty from the inside out.” This was also acknowledged in the Datamonitor study, which found 48 percent of consumers ‘strongly agree’ that what they ingest “can have as much effect on body appearance as what they topically apply to the body.”

Convinced or not, this influence is taking a hold of the industry and is opening up a wide range of opportunities for both the business owner and consumer – for better health and financial gain.

Source: Datamonitor, Consumer survey February 2006