Why Retail is Important For Your Spa

Retailing is more than just carrying a product on your shelf, it’s an art and science that needs to be properly planned and executed. Having a retail presence is just as important as offering the right treatments. After all, what good are retail products that sit on your shelf and collect dust? According to the “Retail Management for Spas” text provided by ISPA, retail is an essential component for spas because:

• It helps extend the benefits of spa treatments
• Fulfills a desire for the client by providing a convenient, time-saving shopping experience
• It markets the spa and its services
• It supports the spa with additional revenue at higher margins than services